Advanced Tennis Bookings Privacy Policy

Version: 1.0
Last Updated: April 19, 2026

ADVANCEDTENNISBOOKINGS LLC ("ATB," "we," "us," or "our") describes in this Privacy Policy how we collect, use, disclose, retain, and protect personal information through the Advanced Tennis Bookings website, mobile app, and related services.

1. Scope

This Privacy Policy applies to information we collect from adult users, parents or guardians, minor participants registered by a parent or guardian, coaches, staff applicants, and visitors interacting with our Platform and Services.

2. Categories of Personal Information

We may collect the following categories of information:

• Identifiers: name, email, phone number, account ID, login credentials.

• Customer records: billing address, transaction history, registrations, subscriptions.

• Youth and protected information: child participant name, age, guardian information, emergency contacts.

• Profile: playing level, preferences, photos, biography, participation history.

• Commercial information: purchases, subscriptions, lesson bookings, league entries.

• Internet or network activity: device type, IP address, app events, crash logs, usage analytics.

• Communications: messages, support tickets, survey responses, dispute submissions.

• Sensitive or health-related data provided by you: allergies, medications, restrictions, emergency medical notes.

3. How We Collect Information

We collect information:

• Directly from you when you register, book, pay, message us, complete waivers, or submit forms.

• Automatically through the app, browser, cookies, SDKs, logs, and crash/analytics tools.

• From third parties such as payment processors, app stores, coaches, facilities, and communications providers, where applicable.

4. How We Use Information

We may use personal information to:

• Create and manage accounts.

• Process bookings, registrations, subscriptions, payments, disputes, and refunds.

• Administer leagues, tournaments, camps, youth programs, and customer support.

• Send service messages, reminders, emergency notices, and policy updates.

• Improve performance, security, analytics, and fraud prevention.

• Enforce our agreements, protect safety, and comply with law.

5. Minors and COPPA

ATB is not intended for unsupervised direct use by children under 13. Children under 13 cannot create accounts directly; a parent or legal guardian must complete registration and provide consent where required. For child participants, we collect only information reasonably necessary to provide scheduling, participation, safety, and communication functions. Parents or guardians may request to review, correct, or delete their child's information and may revoke consent for future collection or use, subject to our ability to continue providing the requested Service.

6. Public Profiles

Adult users may control certain public-profile settings. Minor participant profiles are always private and may not be made public through the Platform.

7. Sharing

We may share personal information with:

• Payment processors.

• Hosting, analytics, and infrastructure vendors.

• Email, SMS, and push-notification providers.

• Coaches, clubs, facilities, and event staff as needed to deliver Services.

• App stores and platform partners in connection with subscriptions, app distribution, and support.

• Legal authorities, insurers, or advisors where necessary for safety, compliance, or claims handling.

We do not sell personal information for money. If our practices ever constitute "sale" or "sharing" under applicable law, we will honor corresponding opt-out rights.

8. Third-Party Processors and SDKs

Depending on how the Platform is configured, third-party providers may include payment processors, mobile distribution platforms, communications vendors, hosting providers, analytics tools, crash-reporting tools, and customer support vendors.

9. Cookies, SDKs, Analytics, and Tracking

We may use cookies, pixels, device identifiers, session technologies, and mobile SDKs for authentication, analytics, performance monitoring, fraud prevention, and basic app functionality. If we engage in cross-app or cross-site tracking that requires consent or notice, we will provide appropriate disclosures and controls. On iOS, if we engage in tracking as defined by Apple's App Tracking Transparency framework, we will request permission before doing so.

10. Security and Breach Response

We use reasonable administrative, technical, and organizational safeguards to protect personal information. No system is perfectly secure, but we will investigate suspected incidents and provide notifications where required by applicable law.

11. Retention

We retain data for no longer than reasonably necessary for the purposes described in this Policy, subject to legal, accounting, safety, and dispute-resolution needs. Unless a longer period is required or justified:

• Account records are generally retained while the account remains active and up to 7 years after closure.

• Payment and transaction records are generally retained up to 7 years.

• Support and dispute records are generally retained up to 4 years after resolution.

• Crash logs and analytics events are typically retained 12 to 24 months.

• Youth safety, medical, and emergency records are retained for the program term plus up to 4 years, or longer where required for incident or legal documentation.

• Marketing suppression records are retained as needed to honor opt-out requests.

12. Your Choices and Rights

You may access and update certain information through your account. You may also contact us to request access, correction, deletion, or copies of certain data, subject to verification and legal exceptions. We will generally confirm receipt of privacy requests within a reasonable period and respond within timeframes required by applicable law.

13. California Privacy Rights

If you are a California resident and ATB is subject to the CCPA/CPRA for the relevant processing, you may have the right to:

• Know what personal information we collected, used, disclosed, sold, or shared.

• Request deletion of personal information.

• Request correction of inaccurate personal information.

• Opt out of the sale or sharing of personal information.

• Limit the use and disclosure of sensitive personal information where applicable.

• Be free from unlawful discrimination for exercising privacy rights.

To submit a verifiable consumer request, contact us at blake@advacedtennisbookings.com or by mail at the address below. We may verify your identity before fulfilling the request.

14. International Users

ATB is primarily intended for users in the United States. If we are not actively marketing to or serving users in the EU or UK, we may limit or block availability in those regions. If ATB later offers Services to individuals in the EU or UK, we will provide an updated privacy notice addressing the additional requirements for those regions.

15. Data Location and Transfers

Information may be stored and processed in the United States and in other jurisdictions where our service providers operate. If international transfers occur, we will use appropriate safeguards where required by law.

16. Changes to This Policy

We may revise this Privacy Policy from time to time. We will update the Last Updated date and Version number and provide additional notice for material changes when required.

17. Contact

ADVANCEDTENNISBOOKINGS LLC
326 Saint Paul Pl, Baltimore, MD 21202
Email: blake@advacedtennisbookings.com